Protecting the Brand
The brand surrounding the Hells Angels is incredibly important to members. Thus, it’s a top priority to protect this image. Those who taint it are putting themselves in an extremely regretful position within the organization. Members go to drastic measures to protect this brand.
Their Own Rules
Possibly the most important rule within the Hells Angels is to follow their own rules. The members of this group aren’t concerned by the rules set by society. You have to set your own rules that you live by once you join the Hells Angels.